About us

Welcome to International Conference on Digital Branding and Business Analytics (ICDBBA-26), the premier conference for students, academicians, researchers, faculties, and industry professionals from around the world. The conference will be held on 14th - 15th December, 2026 in Florence, Italy, and will bring together experts and thought leaders from a wide range of fields to share their insights and expertise. Our goal is to provide a platform for discussion, collaboration, and innovation. We believe that by bringing together individuals from different backgrounds and perspectives, we can create new ideas and solutions that will have a positive impact on society.

Important Dates

Sat, Nov 14, 2026
Early Bird Registration
Tue, Nov 24, 2026
Paper Submission
Sun, Nov 29, 2026
Last date of Registration
Mon, Dec 14, 2026
Conference Date

Call For Paper

Digital branding strategies in 2023
Impact of analytics on brand perception
Consumer engagement through digital branding
Brand loyalty in the digital age
Data-driven approaches to brand management
Social media's role in branding
Measuring brand equity with analytics
Brand storytelling through data insights
Challenges in digital brand strategy
Emerging trends in digital branding
Brand reputation management through analytics
Cross-platform branding strategies
Influencer marketing and brand analytics
Ethical branding in digital environments
Case studies in successful branding
Data privacy and brand trust
Visual branding strategies in digital media
Brand positioning through consumer insights
Future of digital branding
Integrating analytics into brand strategy

The International Conference on Digital Branding and Business Analytics invites researchers, academicians, industry professionals, and practitioners to submit original and high-quality research contributions. This global platform is designed for knowledge exchange, innovation, and cross-domain collaboration. Focusing on key research areas such as Data Analytics,Marketing,Business, the conference aims to bridge theoretical advancements with real-world applications. It encourages forward-thinking research that addresses contemporary challenges while contributing to long-term scientific and technological progress.

Committee

Organizing Committee

Dr Md Enamul Islam

Assistant Professor, Chattogram Cantonment College

Bangladesh

Abdelkader Ababneh

Professor, Yarmouk university

Jordan

Anastasiia Dardykina

Doctoral Researcher, Business law, University of Vaasa

Finland

Salamiah A Jamal

Associate Professor, Universiti Teknologi MARA

Selangor, Malaysia

Dr. Kiran Sankar Chakraborty

Director, Centre for Distance and Online Education (CDOE), University of North Bengal Govt. of West Bengal

India

Mohinder Chand

Senior Professor, Kurukshetra University

Kurukshetra, India

Bharti Motwani

Academic Director, Robert H. Smith School of Business, UNIVERSITY OF MARYLAND

United States

Dr. Alexander Bull

Professor, Faculty of Business Administration, IU International University of Applied Sciences

Germany

Tickets

Conference Fee Structure
In-Person
Paper / Poster Presentation
$416$382
Paper / Poster Presentation with Scopus Publication
$654$611
Paper / Poster Presentation with Scopus Q2/Q3 Publication
$1,861$1,623
Listener
$263$237
Virtual Keynote Speaker Registration
$322$297
Pre-recorded Video Submission
$246$229
Online Presentation-
Online Presentation with Scopus Publication-
Online Presentation with Scopus Q2/Q3 Publication-
Online Listener-
Online
Paper / Poster Presentation-
Paper / Poster Presentation with Scopus Publication-
Paper / Poster Presentation with Scopus Q2/Q3 Publication-
Listener-
Virtual Keynote Speaker Registration-
Pre-recorded Video Submission-
Online Presentation
$263$237
Online Presentation with Scopus Publication
$577$535
Online Presentation with Scopus Q2/Q3 Publication
$1,674$1,436
Online Listener
$161$152

Speakers

Mr. Stan Kluyu

Chief commercial officer and director of international business development

Business Tourism, Tumodo

Dr. DinaAhmad Alkhodary

Associate Professor

Business, Middle East University, Jordan

Dr. Ina Suryani

Associate Professor

Department of Languages and General Studies, Faculty of Business & Communication, Universiti Malaysia Perlis

Dr. Amar Johri

Assistant Professor of Finance

Saudi Electronic University, Kingdom of Saudi Arabia

Victoria Holtz

CEO

PhD in Psychological Research, Massachusetts Institute of Technology

David Adewuyi

Business coach

DVS RELIABLE ENERGY LTD

Ms.Solveiga Jaskunas

HR Consultant

International Speaker

Dr. Ayodhya Kalyan Jadhav

Professor and Head

Department of English, Saraswati Mandir Night College of Commerce and Arts, Pune, Maharashtra, India

Peter Clitheroe

Vice President of Sales

Marketing, Tyk Technologies

Dr.Haslinda Abdullah

Director for NDUM

Defence Studies and Management, UPNM