About us

Welcome to International Conference on Strategic Partnerships and Sponsorship Deals in Sports (ICSPSD-26), the premier conference for students, academicians, researchers, faculties, and industry professionals from around the world. The conference will be held on 27th - 28th August, 2026 in Malacca, Malaysia, and will bring together experts and thought leaders from a wide range of fields to share their insights and expertise. Our goal is to provide a platform for discussion, collaboration, and innovation. We believe that by bringing together individuals from different backgrounds and perspectives, we can create new ideas and solutions that will have a positive impact on society. Whether you're a student looking to learn from the best and brightest in your field, an academician seeking to share your research with a wider audience, or an industry professional looking to stay up-to-date with the latest trends and technologies, you'll find something to inspire and challenge you at our conference. So why wait? Register today and join us at our conference for an unforgettable experience!

Important Dates

Tue, Jul 28, 2026
Early Bird Registration
Fri, Aug 7, 2026
Paper Submission
Wed, Aug 12, 2026
Last date of Registration
Thu, Aug 27, 2026
Conference Date

Paper Submission

Research Paper Submission Tracks

Building strategic partnerships in sports
Sponsorship deal negotiation strategies
Impact of partnerships on brand visibility
Case studies of successful sponsorships
Role of collaboration in sports marketing
Evaluating effectiveness of sponsorship deals
Future trends in sports partnerships
Challenges in securing sponsorships
Innovative sponsorship activation strategies
Impact of athlete endorsements on partnerships
Diversity in sponsorship opportunities
Leveraging social media for partnerships
Crisis management in sponsorship deals
Best practices in partnership management
Measuring ROI of sponsorship initiatives
Building long-term partnerships in sports
Engaging fans through sponsorships
Ethical considerations in sports partnerships
Globalization effects on sports sponsorship
Role of analytics in partnership strategies

Call for Papers Description

The International Conference on Strategic Partnerships and Sponsorship Deals in Sports invites researchers, academicians, industry professionals, and practitioners to submit original and high-quality research contributions. This global platform is designed for knowledge exchange, innovation, and cross-domain collaboration. Focusing on key research areas such as Sports Management, the conference aims to bridge theoretical advancements with real-world applications. It encourages forward-thinking research that addresses contemporary challenges while contributing to long-term scientific and technological progress.

Committee

Organizing Committee

Dr. Balaji E.

Director of Physical Education

C.B.M. COLLEGE, India

Joanna Zelazny

Physical Education and Sport

Gdansk University, Poland

Tickets

Conference Fee Structure
In-Person
Paper / Poster Presentation
$416$382
Paper / Poster Presentation with Scopus Publication
$654$611
Paper / Poster Presentation with Scopus Q2/Q3 Publication
$1,861$1,623
Listener
$263$237
Virtual Keynote Speaker Registration
$322$297
Pre-recorded Video Submission
$246$229
Online Presentation-
Online Presentation with Scopus Publication-
Online Presentation with Scopus Q2/Q3 Publication-
Online Listener-
Online
Paper / Poster Presentation-
Paper / Poster Presentation with Scopus Publication-
Paper / Poster Presentation with Scopus Q2/Q3 Publication-
Listener-
Virtual Keynote Speaker Registration-
Pre-recorded Video Submission-
Online Presentation
$263$237
Online Presentation with Scopus Publication
$577$535
Online Presentation with Scopus Q2/Q3 Publication
$1,674$1,436
Online Listener
$161$152

Speakers

Dr. Puneet Bhattacharya

Assistant Professor

Sports Science, Jadavpur University

Dr. Sandeep Kumar

Professor & Dean, Faculty of Education

Physical Education, Swami Vivekanand Subharti University

Dr. Ahmed Kouidri

Associate professor

Mechanical Engineering, Laboratory of Multiphase Transport and Porous Media (LTPMP), Algiers, Algeria